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Social marketing : why should the Devil have all the best tunes?

Hastings, Gerard

Social marketing : why should the Devil have all the best tunes? by Gerard Hastings - Abingdon, Oxon: Routledge 2013 - xvi, 367p., ref., ind. 24 cm x 19 cm

ISBN: 9780750683500

Subjects--Topical Terms:
social marketing

Dewey Class. No.: 658.8 / HAS

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