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Segmentation, revenue management, and pricing analytics

Bodea, Tudor

Segmentation, revenue management, and pricing analytics by Tudor Bodea and Mark Ferguson - New York: Routedge 2016 - x, 255p., note., ref., app., ind. 24 cm x 17 cm

ISBN: 9781138673182

Subjects--Topical Terms:
Market segmentation
pricing
revenue management

Dewey Class. No.: 658.1554 / BOD

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