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Buying in : the secret dialogue between what we buy and who we are

Walker, Rob

Buying in : the secret dialogue between what we buy and who we are by Rob Walker - New York: Random ouse 2008 - xxi, 291p., ind. 24 cm x 16 cm

ISBN: 9781400063918

Subjects--Topical Terms:
brand name products
branding
desire code
invisible badges
marketing
murketing
United States

Dewey Class. No.: 658.8270973 / WAL

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