Doing media research : an introduction

Priest, Susanna Hornig

Doing media research : an introduction by Susanna Hornig Priest - London: Sage Publications Inc. 2010 - xvii, 248p., ill., ind. 23 cm x 19 cm

9781412960977


anthropology
asking questions
collecting data
contemporary trends and the dissemination of research results
creating a research plan
data analysis
describing a numerical data set
designing qualitative studies
mass communication
mass media
multivariate techniques for statistical analysis
new media technology
oppertunities and challenges
psychology and the experimental method
research horizones
research methodology
social science
sociology and study of human social groups
writing research report
writing summeries

302.23072 / PRI
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