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Internet marketing

Sheth, Jagdish N.

Internet marketing by Jagdish N. Sheth, Abdolreza Eshghi and Balaji C. Krishna - Fort Worth: Harcourt College Publishers 2001 - 419p., ind. 23 cm x 18 cm

ISBN: 0030321336

Subjects--Topical Terms:
advertising
customer service
economy
ethical
internet
legal and societal impact
marketing
marketing productivity
pricing
sales

Dewey Class. No.: 658.84 / SHE

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