The people's choice : how the voter makes up his mind in a presidential campaign
Lazarsfeld, Paul F.
The people's choice : how the voter makes up his mind in a presidential campaign by Paul F. Lazarsfeld, Bernard Berelson and Hazel Gaudet - 3rd ed. - New York: Columbia University Press 1968 - xlii, 178p., app., ind. 20 cm x 13 cm - A Columbia paperback, 83 .
0231085834
activation effect
campaign
changes
conversion effect
election
Erie county
homogeneity of social groups
ideological
participation
personal influence
political parties
presidents
radio on the printed page
reinforcement effect
social differences
time on final decision
voters were told
voting
winner
329.00973 / LAZ
The people's choice : how the voter makes up his mind in a presidential campaign by Paul F. Lazarsfeld, Bernard Berelson and Hazel Gaudet - 3rd ed. - New York: Columbia University Press 1968 - xlii, 178p., app., ind. 20 cm x 13 cm - A Columbia paperback, 83 .
0231085834
activation effect
campaign
changes
conversion effect
election
Erie county
homogeneity of social groups
ideological
participation
personal influence
political parties
presidents
radio on the printed page
reinforcement effect
social differences
time on final decision
voters were told
voting
winner
329.00973 / LAZ