The vibe : the marketing handbook for every product, service and industry
Bertwistle, Gary
The vibe : the marketing handbook for every product, service and industry by Gary Bertwistle - Milton Qld: John Wiley and Sons Australia Ltd. 2010 - xvi, 148p., ind. 21 cm x 14 cm
9781742169736
advertising brand name products
branding (marketing)
changing face of branding
eight cylinders of marketing
final thoughts
raise the roof on your brand
start at the beginning
think differently
trademarks
658.827 / BER
The vibe : the marketing handbook for every product, service and industry by Gary Bertwistle - Milton Qld: John Wiley and Sons Australia Ltd. 2010 - xvi, 148p., ind. 21 cm x 14 cm
9781742169736
advertising brand name products
branding (marketing)
changing face of branding
eight cylinders of marketing
final thoughts
raise the roof on your brand
start at the beginning
think differently
trademarks
658.827 / BER