The long tail : how endless choice is creating unlimited demand
Anderson, Chris
The long tail : how endless choice is creating unlimited demand by Chris Anderson - London: Random House 2007 - xii, 244p., ind. 20 cm x 13 cm
9781844138517
beyond entertainment
economics
infinite screen
internet marketing
market segmentation
marketing
markets
new producers
new tastemakers
niche culture
short head
short history
technological innovations
658.802 / AND
The long tail : how endless choice is creating unlimited demand by Chris Anderson - London: Random House 2007 - xii, 244p., ind. 20 cm x 13 cm
9781844138517
beyond entertainment
economics
infinite screen
internet marketing
market segmentation
marketing
markets
new producers
new tastemakers
niche culture
short head
short history
technological innovations
658.802 / AND