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Electronic customer relationship management

Fjermestad, Jerry (ed.)

Electronic customer relationship management - New Delhi: Prentice-Hall of India, 2006. - xiii, 210p., ind. 23 cm x 18 cm - Advances in management information systems ser .

ISBN: 9788120329942

Subjects--Topical Terms:
customer relations--management
electronic commerce

Dewey Class. No.: 658.812 / ELE

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