Public relations practices : managerial case studies and problems
Public relations practices : managerial case studies and problems
by Allen H. Center, Patrick Jackson, Stacey Smith and Frank R. Stansberry
- 7th ed.
- New Delhi: PHI Learning Private Limited 2008
- xii, 356p., ind. 24 cm x 17 cm
9788120342125
case studies
community relations
consumer relations
crisis management
employee relations
ethics and values
investor relations
media relations
public issue campaigns
public relations
659.2 / PUB
9788120342125
case studies
community relations
consumer relations
crisis management
employee relations
ethics and values
investor relations
media relations
public issue campaigns
public relations
659.2 / PUB