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Effective public relations and media strategy

Reddi, C. V. Narasimha

Effective public relations and media strategy by C. V. Narasimha Reddi - 2nd ed. - New Delhi: Prentice Hall India Learning Privat Limited 2014 - xxxvii, 654p., glos., ref., ind. 24 cm x 16 cm

ISBN: 9788120348714

Subjects--Topical Terms:
banks
case studies
communication
communication
corporate communications
crisis management
effective writing
evolution
evolution
media relations
media strategy
multimedia
NGOs
police
political parties
principles
professional organisations
public relations
public sector
stakeholder's relations
strategic
traditional folk media
visual media

Dewey Class. No.: 659.2 / RED

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