How to advertise

Roman, Kenneth

How to advertise by Kenneth Roman and Jane Maas - New Delhi: Rupa and Co. 2003 - xix, 267p., glos., ind. 22 cm x 14 cm

0312318596


advertising
agency
brand and strategies
brochures
campaigns
direct marketing
ethics
integrated communication
media
media strategies
promotion and publicity
research
target marketing
television

659.1 / ROM
Copyrights © MICA KEIC (Knowledge Exchange and Information Centre) 2018. All Right Reserved.

web counter                                    
                                    

Powered by Koha