The marketing of idustrial products
Wilson, Aubrey (ed.)
The marketing of idustrial products - London: Pan Books Ltd. 1972 - xxii,344p., app., ind. 18 cm x 11 cm
0330231863
advertising
characteristics
development
financial control
industrial marketing
international marketing
marketing concept
new product idea
next decade
physical distribution
pricing in industrial marketing
public relations
selling
service element in added value
total corporate complex
658.809 / MAR
The marketing of idustrial products - London: Pan Books Ltd. 1972 - xxii,344p., app., ind. 18 cm x 11 cm
0330231863
advertising
characteristics
development
financial control
industrial marketing
international marketing
marketing concept
new product idea
next decade
physical distribution
pricing in industrial marketing
public relations
selling
service element in added value
total corporate complex
658.809 / MAR