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Swinging the mandate : developing and managing a winning campaign

Sharma, Dheeraj

Swinging the mandate : developing and managing a winning campaign by Dheeraj Sharma and Narayan Singh Rao - Gurgaon: Penguin Random House India Pvt. Ltd 2016 - 255p., note. 20 cm x 13 cm

ISBN: 9788184007602

Subjects--Topical Terms:
campaign management
digital media
financing
image
India
managing workforce
news
politics and government
winning election

Dewey Class. No.: 324.70954 / SHA

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