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Creating value in the digital era : achieving success through insight, imagination and innovation

Chattell, Alf

Creating value in the digital era : achieving success through insight, imagination and innovation by Alf Chattell - London: MacMillan Press Ltd. 1998 - xi., 267p., ind. 24 cm x 16 cm

ISBN: 0333725271

Subjects--Topical Terms:
amplifying the human
creating customer
customer relationships
designing value creating capabilities
empowering the enterprice
journey success
organisational intelligence
principles digital economy
products
services
shaping markets
value creation

Dewey Class. No.: 658.4062 / CHA

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