Beyond mobile : people, communications and marketing in a mobilized world
Lindgren, Mats
Beyond mobile : people, communications and marketing in a mobilized world by Mats Lindgren, Jorgen Jedbratt and Erika Svensson - New York: Palgrave 2002 - xxiv, 262p., glos., notes, ind. 24 cm x 16 cm
0333985087
arena
cellular telephone systems
economy
individual
information
institutions
marketing
marketing logic
mobile communication system
mobile marketing
mobile marketplace
technology
topology
384.535 / LIN
Beyond mobile : people, communications and marketing in a mobilized world by Mats Lindgren, Jorgen Jedbratt and Erika Svensson - New York: Palgrave 2002 - xxiv, 262p., glos., notes, ind. 24 cm x 16 cm
0333985087
arena
cellular telephone systems
economy
individual
information
institutions
marketing
marketing logic
mobile communication system
mobile marketing
mobile marketplace
technology
topology
384.535 / LIN