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Marketing data science : modeling techniques in predictive analytics with R and python

Miller, Thomas W.

Marketing data science : modeling techniques in predictive analytics with R and python by Thomas W. Miller - Noida, Uttar Pradesh: Pearson India Education Services Pvt. Ltd 2019 - xviii, 458p., app, bib., ind. 24 cm x 17 cm

ISBN: 9789353065744

Subjects--Topical Terms:
computer program language
decision making
python
statistical methods

Dewey Class. No.: 005.7 / MIL

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