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Successful service operations management

Metters, Richard

Successful service operations management by Richard Metters, Kathryn King-Metters and Madeleine Pullman - Australia: Thomson South-Western 2004 - xix, 374p., app., ind. 24 cm x 18 cm

ISBN: 9812542442

Subjects--Topical Terms:
customer service management
environmental
formulating strategy
internet
new service development
service quality
strategy positioning
yield management

Dewey Class. No.: 658.812 / MET

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