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Marketing insights : a bystander's commentary

Vieira, Walter

Marketing insights : a bystander's commentary by Walter Vieira - Bombay: Marketing Advisory Services 1993 - x, 254p. 21 cm x 14 cm

Subjects--Topical Terms:
advertising
distribution
marketing control
marketing planning
pricing
sales promotion
strategy

Dewey Class. No.: 658.802 / VIE

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