Normal view MARC view ISBD view

Research for marketing decisions

Green, Paul E

Research for marketing decisions by Paul E. Green, Donald S. Tull and Gerald Albaum - 5th ed. - New Delhi: Prentice Hall of India 1992 - xii, 784p., ind. 23 cm x 17 cm

ISBN: 0876927576

Subjects--Topical Terms:
analysis
brand positioning
forecasting
market segmentation
marketing research
regression
sampling
strategy
tactics

Dewey Class. No.: 658.83 / GRE

Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)