Marketing research : how to strategically use and implement the latest research techniques for successful marketing
Agrawal, Sangeeta
Marketing research : how to strategically use and implement the latest research techniques for successful marketing by Sangeeta Agrawal - Delhi: Global Business Press 1994 - vi, 326p., app. 24 cm x 18 cm
8172400683
analytical techniques
application of marketing research
data collection
marketing research
marketing research report
multivariate analysis
research design
sampling theory design
658.83 / AGR
Marketing research : how to strategically use and implement the latest research techniques for successful marketing by Sangeeta Agrawal - Delhi: Global Business Press 1994 - vi, 326p., app. 24 cm x 18 cm
8172400683
analytical techniques
application of marketing research
data collection
marketing research
marketing research report
multivariate analysis
research design
sampling theory design
658.83 / AGR