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Understanding mass communication : a liberal arts perspective

DeFleur, Melvil L.

Understanding mass communication : a liberal arts perspective by Melvin L. DeFleur and Everette E. Dennis - 7th ed. - Boston: Houghton Miffilin co. 2002 - xix, 504p., app., ind. 25 cm x 20 cm

ISBN: 0618128573

Subjects--Topical Terms:
advertising
books
international communication
magazine
mass communication
media audiences
media ethics
movies and motion picture
newspaper
popular culture
public relations
radio
television
understanding media effects

Dewey Class. No.: 302.23 / DEF

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