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Selling to major accounts : tools, techniques, and practical solutions for the sales manager

Bacon, Terry R.

Selling to major accounts : tools, techniques, and practical solutions for the sales manager by Terry R. Bacon - New Delhi: Prentice-Hall of India Pvt. Ltd. 2008 - xiii, 322p., ind. 26 cm x 19 cm

ISBN: 0814404626

Subjects--Topical Terms:
account planning
account planning
classifying customers
classifying customers
classifying customers
classifying customers
customer loyalty
customer relationships
customer relationships
customer relationships
customer relationships
key accounts
responsibilities
responsibilities
responsibilities
responsibilities
selling
strategic account management
strategic account management
strategic account management
strategic account management
SWOT

Dewey Class. No.: 658.85 / BAC

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