International marketing strategies: how to build international market share

Wiklund, Erik

International marketing strategies: how to build international market share by Erik Wiklund - New York: McGraw Hill Book Company 1987 - x, 195p., app., ind. 24 cm x 16 cm

0070701768


identifying markets
information
marketing strategy
markets
opportunities
sales
task forces

658.848 / WIK
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