Social commerce : marketing, technology and management
Turban, Efraim; Strauss, Judy; Lai, Linda
Social commerce : marketing, technology and management - Cham: Springer 2016
978-3-319-17028-2
customer relations
decision making
information technology
marketing
operations research
social media
658.05 / TUR
Social commerce : marketing, technology and management - Cham: Springer 2016
978-3-319-17028-2
customer relations
decision making
information technology
marketing
operations research
social media
658.05 / TUR