The co-creation edge : harnessing big data to transform sales and procurement for business innovation

Gouillart, Francis J.; Quancard, Bernard

The co-creation edge : harnessing big data to transform sales and procurement for business innovation - New York: Palgrave Macmillan 2016

978-1-137-52677-9


business
industrial procurement
logistics
sales management

658.81 / GOU
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