Media impact : an introduction to mass media
Biagi, Shirley
Media impact : an introduction to mass media by Shirley Biagi - 5th ed. - Belmont: Wadsworth/Thomson Learning 2001 - xxx, 425p., glos., notes, ind. 26 cm x 21 cm
0534575102
advertising
books
digital age
digital media and web
ethics
global media marketplace
law and regulation
magazines
mass media
media ownership
movies
newspaers
press performance
public relations
radio
recordings
social issues
television
302.23 / BIA
Media impact : an introduction to mass media by Shirley Biagi - 5th ed. - Belmont: Wadsworth/Thomson Learning 2001 - xxx, 425p., glos., notes, ind. 26 cm x 21 cm
0534575102
advertising
books
digital age
digital media and web
ethics
global media marketplace
law and regulation
magazines
mass media
media ownership
movies
newspaers
press performance
public relations
radio
recordings
social issues
television
302.23 / BIA