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Effective selling

Kirkpatrick, Charles Atkinson

Effective selling by Charles A. Kirkpatrick and Frederick A. Russ - Ohio: South Western Publishing Co. 1981 - vi, 441p., ind. 24 cm x 17 cm

ISBN: 0538195606

Subjects--Topical Terms:
buying behavior
communication system
cutomer relationship
distribution
organizational buyers
price
product
promotion
sales
sales managing
self management
selling
social responsibilities

Dewey Class. No.: 658.85 / KIR

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