Theories of mass communication

DeFleur, Melvin L.

Theories of mass communication by Melvin L. DeFleur, Sandra J. Ball-Rokeach - New York: Longman Inc. 1989 - xiv, 368p., ind. 23 cm x 15 cm

0582998700


broadcast media
effects
emergence of mass press
mass communication
media in contemporary society
motion pictures
social systems
theories

302.234 / DEF
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