Theories of mass communication
DeFleur, Melvin L.
Theories of mass communication by Melvin L. DeFleur, Sandra J. Ball-Rokeach - New York: Longman Inc. 1989 - xiv, 368p., ind. 23 cm x 15 cm
0582998700
broadcast media
effects
emergence of mass press
mass communication
media in contemporary society
motion pictures
social systems
theories
302.234 / DEF
Theories of mass communication by Melvin L. DeFleur, Sandra J. Ball-Rokeach - New York: Longman Inc. 1989 - xiv, 368p., ind. 23 cm x 15 cm
0582998700
broadcast media
effects
emergence of mass press
mass communication
media in contemporary society
motion pictures
social systems
theories
302.234 / DEF