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The new market leaders : who's winning and how in the battle for customers

Wiersema, Fred

The new market leaders : who's winning and how in the battle for customers by Fred Wiersema - New York: The Free Press 2001 - vii, 262p., app., ind. 24 cm x 16 cm

ISBN: 0743204654

Subjects--Topical Terms:
case in point
customers
EMC
market leaders
reassure the streamliners
solectron
UPS

Dewey Class. No.: 658.812 / WIE

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