The real toy story : inside the ruthless battle for America's youngest consumers

Clark, Eric

The real toy story : inside the ruthless battle for America's youngest consumers by Eric Clark - New York: Free Press 2007 - xii, 259p., ind. 24 cm x 16 cm

0743247655


Barbie goes to war
grabbing them young
toy industry
United State

338.47688720973 / CLA
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