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Total branding by design : how to make your brand's packaging more effective

Southgate, Paul

Total branding by design : how to make your brand's packaging more effective by Paul Southgate - London: Kogan Page Limited 1994 - 172p., ind. 24 cm x 16 cm

ISBN: 0749408677

Subjects--Topical Terms:
benefits
branding
design
how it works
label
packaging
team
total branding

Dewey Class. No.: 658.827 / SOU

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