Customer winback : how to recapture lost customers and keep them loyal
Griffin, Jill
Customer winback : how to recapture lost customers and keep them loyal by Jill Griffin and Michael W. Lowenstein foreword by Don Peppers and Martha Rogers - 1st ed. - San Francisco: Jossey-Bass Publication 2001 - xxii, 314p., app., notes, ind. 24 cm x 16 cm
0787946672
customer information system
customer loyalty
customer relations
customer services
staff loyalty
strong loyalty potential
658.812 / GRI
Customer winback : how to recapture lost customers and keep them loyal by Jill Griffin and Michael W. Lowenstein foreword by Don Peppers and Martha Rogers - 1st ed. - San Francisco: Jossey-Bass Publication 2001 - xxii, 314p., app., notes, ind. 24 cm x 16 cm
0787946672
customer information system
customer loyalty
customer relations
customer services
staff loyalty
strong loyalty potential
658.812 / GRI