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Customer loyalty : how to earn it how to keep it

Griffin, Jill

Customer loyalty : how to earn it how to keep it by Jill Griffin foreword by Robert T. Herres - Rev. ed. - San Francisco: Jossey Bass 2002 - xvi, 252p., ref., ind. 23 cm x 18 cm - The Jossey Bass business and management series .

ISBN: 0787963887

Subjects--Topical Terms:
customer loyalty
customer relations
customer services
loyal clients
loyal customer

Dewey Class. No.: 658.812 / GRI

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