The great tween buying machine : capturing your share of the multi-billion-dollar tween market
Siegel, David L.
The great tween buying machine : capturing your share of the multi-billion-dollar tween market by David L. Siegel, Timothy J. Coffey and Gregory Livingston - Chicago: Dearborn Trade Publishing 2004 - xi, 225p., bib., ind. 23 cm x 16 cm
0793185998
advertising
child consumers
education
fashion
interest and activities
market segmentation
media
money and influence
researching and staying
tween market
658.800834 / SIE
The great tween buying machine : capturing your share of the multi-billion-dollar tween market by David L. Siegel, Timothy J. Coffey and Gregory Livingston - Chicago: Dearborn Trade Publishing 2004 - xi, 225p., bib., ind. 23 cm x 16 cm
0793185998
advertising
child consumers
education
fashion
interest and activities
market segmentation
media
money and influence
researching and staying
tween market
658.800834 / SIE