Postmodern consumer research : the study of consumption as text
Hirschman, Elizabeth C.
Postmodern consumer research : the study of consumption as text by Elizabeth C. Hirschman, Morris B. Holbrook - New Delhi: Sage Publications India Pvt. Ltd. 1992 - vii, 146p., ref., ind. 22 cm x 14 cm
0803947437
consumer research
empiricism
evaluating research
interpretivism
knowledge
methods
philosophies
rationalism
socioeconomic constructionism
subjectivism
theory of history
658.834 / HIR
Postmodern consumer research : the study of consumption as text by Elizabeth C. Hirschman, Morris B. Holbrook - New Delhi: Sage Publications India Pvt. Ltd. 1992 - vii, 146p., ref., ind. 22 cm x 14 cm
0803947437
consumer research
empiricism
evaluating research
interpretivism
knowledge
methods
philosophies
rationalism
socioeconomic constructionism
subjectivism
theory of history
658.834 / HIR