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Designing health messages : approaches from communication theory and public health practice

Maibach, Edward (ed.)

Designing health messages : approaches from communication theory and public health practice - New Delhi: Sage Publications India Pvt. Ltd. 1995 - xiii, 304p., ind 21 cm x 14 cm

ISBN: 0803953984

Subjects--Topical Terms:
audience-centered strategies
health education
health promotion
mass media

Dewey Class. No.: 362.1014 / DES

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