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Brain tattoos : creating unique brands that stick in your customers' minds

Post, Karen

Brain tattoos : creating unique brands that stick in your customers' minds by Karen Post, foreword by Jeffery H. Gitomer, afterword by Michael Tchong - New York: AMACOM 2005 - xx, 188p., ind. 23 cm x 15 cm

ISBN: 0814472346

Subjects--Topical Terms:
basics
brand checkup
brand name products
brand name products
internal branding
marketing
Moi
naming
warriors

Dewey Class. No.: 658.827 / POS

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