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Successful telemarketing : opportunities and techniques for increasing sales and profit

Stone, Bob

Successful telemarketing : opportunities and techniques for increasing sales and profit by Bob Stone and John Wyman - Illinois: NTC Business Books 1989 - xii, 236p., app., ind. 24 cm x 19 cm

ISBN: 0844231347

Subjects--Topical Terms:
advertising process
database
fundraising process
GE answer center
market research
mathematics
organisation decision
sales center
sales promotion process
selling process
telemarketing
trading process

Dewey Class. No.: 658.87 / STO

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