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The future of television : a global overview of programming, advertising, technology, and growth

Marc, Doyle

The future of television : a global overview of programming, advertising, technology, and growth by Doyle, Marc - Lincolnwood: NTC Business Books 1992 - xvi, 187p., ind. 23 cm x 15 cm

ISBN: 0844234621

Subjects--Topical Terms:
Australia
Canada
cultural nationalism and quotas
Europe
Europe
financial consolidation
France
Germany
global
Internatinal audience
Italy
Japan
new marketing
new technologies
Spain
television broadcasting
television citizenship
television marketing
UK
US public policy
world television

Dewey Class. No.: 384.55 / DOY

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