How to produce creative advertising : proven techniques and computer applications
Keding, Ann
How to produce creative advertising : proven techniques and computer applications by Ann Keding and Thomas Bivins - Illinois: NTC Business Books 1996 - ix, 181p., app., glos., ind. 28 cm x 22 cm
0844234826
advertising
art direction
broadcast advertising
copy
creative process
data processing
idea great
layout
media planning
photography
print ads
printing
sell your ideas
typography
word processing
659.1 / KED
How to produce creative advertising : proven techniques and computer applications by Ann Keding and Thomas Bivins - Illinois: NTC Business Books 1996 - ix, 181p., app., glos., ind. 28 cm x 22 cm
0844234826
advertising
art direction
broadcast advertising
copy
creative process
data processing
idea great
layout
media planning
photography
print ads
printing
sell your ideas
typography
word processing
659.1 / KED