Indian business : finding opportunities in this big emerging market
Chandra, Aruna
Indian business : finding opportunities in this big emerging market by Aruna Chandra, Pradeep Rau and John K. Ryans - New York: Paramount Market Publishing Inc. 2002 - xvii, 188p., app., ref. 23 cm x 18 cm
096714390X
business
cultural considerations
India
information technology
middle class
politics
service economy
standardisation vs. localisation
understanding India
658.400954 / CHA
Indian business : finding opportunities in this big emerging market by Aruna Chandra, Pradeep Rau and John K. Ryans - New York: Paramount Market Publishing Inc. 2002 - xvii, 188p., app., ref. 23 cm x 18 cm
096714390X
business
cultural considerations
India
information technology
middle class
politics
service economy
standardisation vs. localisation
understanding India
658.400954 / CHA