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Feeding the media beast : an easy recipe for great publicity

Mathis, Mark

Feeding the media beast : an easy recipe for great publicity by Mark Mathis - Indiana: Purdue Univesity Press 2002 - ix, 293p. 24 cm x 16 cm

ISBN: 1557532478

Subjects--Topical Terms:
ambush
balance
difference
easy
ego
emotion
invention
preparation
publicity
repetition
resource
simplicity
timing

Dewey Class. No.: 659.2 / MAT

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