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Strategy maps : converting intangible assets into tangible outcomes

Kaplan, Robert S.

Strategy maps : converting intangible assets into tangible outcomes by Robert S. Kaplan and David P. Norton - Boston: Harvard Business School Press 2004 - xviii, 454p., ind. 24 cm x 16 cm

ISBN: 1591391342

Subjects--Topical Terms:
building strategies and strategy maps
customer management processes
human capital
human resource readiness
information capital readiness
intangible assets
intangible property
management
nonprofit organisation
operations management processes
planning the campaign
privte sector
public sector
regulatory and social processes
strategic planning

Dewey Class. No.: 658.4012 / KAP

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