Information communication technologies and emerging business strategies

Graaf, Shenja Van Der

Information communication technologies and emerging business strategies by Shenja Van Der Graaf and Yuichi Washida - Hershey: Idea Gruop Publishing 2007 - xv, 316p., ind. 26 cm x 18 cm

1599042347


access to the living room
beauty and the nerd
bringing the next billion online
Commerce, community, and consumer-generated content
consumer clusters
creative industries
digital cinema as disruptive technology
digital communications
digital petri dishes
electronic commerce
emerging markets and organisational cultures
foreseeing the future lifestyle with digital music
games and advertisement
media life cycle and consumer-generated innovation
organising across distances
propagating the ideal
screening in high standard
space and place

658.872 / GRA
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