The brand management audit
Knight, Don
The brand management audit by Don Knight - Cambridge: Cambridge Strategy Publications 2001 - 57p. 28 cm x 20 cm - The portfolio of marketing audits .
1902433165
brand identities
brand management
interviews
658.8 / POR
The brand management audit by Don Knight - Cambridge: Cambridge Strategy Publications 2001 - 57p. 28 cm x 20 cm - The portfolio of marketing audits .
1902433165
brand identities
brand management
interviews
658.8 / POR