Problems in Marketing
Corey, E. Raymond
Problems in Marketing - 6th ed. - New York: McGraw-Hill Company, 1985 - xviii, 810p. 23 cm x 18 cm
007Y662347
communication systems
market selection
marketing organisation
marketing process
marketing research
marketing systems
pricing systems
product planning
658.8 / COR
Problems in Marketing - 6th ed. - New York: McGraw-Hill Company, 1985 - xviii, 810p. 23 cm x 18 cm
007Y662347
communication systems
market selection
marketing organisation
marketing process
marketing research
marketing systems
pricing systems
product planning
658.8 / COR