Advertising law and ethics

Sawant, P. B.

Advertising law and ethics by P. B. Sawant and P. K. Bandyopadhyay - Delhi: Universal Law Publishing Co. Pvt. Ltd. 2002 - xx, 414p., app., bib., ind. 25 cm x 16 cm

8175342702


advertising
advertising codes
agencies and brand management
American jurisprudence
Halsbury's laws of England on advertising
Indian advertising
judicial decision in India
media
regulation and law

659.1 / SAW
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