Contemporary visual merchandising and environmental design
Diamond Jay
Contemporary visual merchandising and environmental design by Jay Diamond and Ellen Diamond - 5th ed. - One Lake Street: Prentice Hall 2011 - x, 344p., ind. 28 cm x 21 cm
9780135007617
color
creating the overall concept
design principles
developing visual presentations
display of merchandise
energizing the speciality boutique
environment design direction
facilities design
lighting
mannequins
materials
planning
point of purchase display
promotion's other components
signage
visual presentation
659.1 / DIA
Contemporary visual merchandising and environmental design by Jay Diamond and Ellen Diamond - 5th ed. - One Lake Street: Prentice Hall 2011 - x, 344p., ind. 28 cm x 21 cm
9780135007617
color
creating the overall concept
design principles
developing visual presentations
display of merchandise
energizing the speciality boutique
environment design direction
facilities design
lighting
mannequins
materials
planning
point of purchase display
promotion's other components
signage
visual presentation
659.1 / DIA