Marketing to generation X
Ritchie, Karen
Marketing to generation X by Karen Ritchie - New York: The Free Press 1995 - xi, 177p., ref., ind. 24 cm x 16 cm
0029265452
advertising
consumer behaviour
marketing
mass media
youth as consumers
658.83 / RIT
Marketing to generation X by Karen Ritchie - New York: The Free Press 1995 - xi, 177p., ref., ind. 24 cm x 16 cm
0029265452
advertising
consumer behaviour
marketing
mass media
youth as consumers
658.83 / RIT